The Butchery
The Butchery, a grab-and-go market that celebrates the art of churrasco, is a true brand extension by activating off premise retail and in home dining. Located in Fogo de Chão in Coral Gables, Florida, the creation of The Butchery, included interior design, brand identity, packaging, as well as a modern take on the design of the traditional gaucho uniform. The Butchery exemplifies a unique experience for the Fogo do Chão guests, giving everyone a new way to discover the art of churrascaria.
Brand identity, Interior design, Detailing, Architecture