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BRANDING SERVICES

Crafting compelling narratives that resonate with guests

We don’t just design brands; we build them. Rooted in truth, ignited by imagination.


It starts with deep listening. We uncover what makes a brand tick, its purpose, its people, its promise, and shape a story only it can tell. Strategy becomes soul. Identity becomes invitation. Every name, word, and visual element is crafted to cast a spell: pulling people in and staying with them long after first contact.


This isn’t branding for branding’s sake. It’s branding that moves. That lives. That matters. Designed to connect across every channel and touchpoint, and built to evolve as the world shifts.

We define the foundation; your positioning, voice, and purpose so every decision is rooted in meaning.
We translate strategy into creative systems that express your brand through visuals, environments, and experiences.
Connected services

Our branding agency services

We guide brands from vision to reality, shaping every element from strategy and positioning to visual identity and guest touchpoints, delivering cohesive and memorable experiences.

Brand Strategy
We define the foundation; your positioning, voice, and purpose so every decision is rooted in meaning.
  • Brand Positioning
  • Customer Research and Insights
  • Commercial Analysis
  • Brand Architecture and Naming
  • Brand Persona Development
  • Brand Experience Strategy
  • Menu Re-engineering
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Brand Design
We translate strategy into creative systems that express your brand through visuals, environments, and experiences.
  • Brand Identity Design
  • Concept Creation
  • Design Language Development
  • Tone Of Voice Development
  • Interior Branding Design
  • Signage and Wayfinding
  • Planning and Design
  • Packaging Design
  • Uniform Design
  • Gifting and Merchandise Development
  • Photographic Art Direction
  • Brand Guideline Development
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OUR BRANDING PROCESS

Building brands with meaning and momentum

Our process is built on clarity, collaboration, and imagination. We lead clients through a multi-stage journey that defines, designs, and activates your brand with precision and purpose.

Discover

Through workshops, customer research, and competitive analysis, we uncover the insights that shape your brand’s DNA reflecting your values, voice, and vision.

Define

We distill your brand essence into a clear positioning platform and narrative, aligning teams around a shared direction that can flex and scale with growth.

Design

We translate strategy into expressive brand identity systems including logos, tone of voice, design languages, and more. All crafted to feel cohesive across touchpoints.

Deliver

From guidelines to guest experience strategies, we equip your team to activate the brand consistently across digital, physical, and experiential spaces.

A TRUSTED BRANDING AGENCY

Strategic branding for guest-driven experiences

From fast-casual upstarts to global hospitality groups, boutique hotels to immersive entertainment destinations, we build brands across the full spectrum of guest experience. Each sector has its own expectations, audience rhythms, and emotional levers. We understand them all and craft branding that performs with imagination, precision, and purpose.
older gentlemen talking inside a butcher shop.

Branding for Restaurants

We craft restaurant brands that go beyond the plate. Whether quick-service or full-service, we define positioning, identity, and guest experience strategies that fuel growth and spark loyalty from first look to final bite.

Branding for Leisure and Entertainment

In high-energy environments where experience is everything, we create branding that entertains, inspires, and connects. From naming to wayfinding to digital touchpoints, we build immersive brand worlds that turn casual guests into lifelong fans.

Branding for Hotels

Hospitality brands are built on trust, comfort, and storytelling. We design hotel brands that feel personal and aspirational. Strategically developed to resonate across lobbies, guest rooms, amenities, and every branded touchpoint in between.

WHY CHOOSE HARRISON

Built on vision. Backed by results.

Every brand we touch is shaped with purpose. We align big ideas with practical execution to create lasting value across every guest experience.
a mirror with text written on it, reflecting a window.

Built on Vision. Backed by Results.

Every brand we touch is shaped with purpose. We align big ideas with practical execution to create lasting value across every guest experience.

The Stories Guests Remember

We don’t just shape brand identity. We craft stories that guests want to be part of. Our work is rooted in storytelling, designed to build connection and spark loyalty.

Strategy-Led Creativity

Every idea is grounded in research, guest insight, and commercial goals. We combine imagination with intelligence to create branding that delivers real results.

Brand to Built

Our multidisciplinary team ensures alignment across every touchpoint, from menu to signage to spatial design – so your brand experience feels unified and intentional.

Global Perspective, Local Soul

With studios in the UK, US, and Australia, we bring a worldly perspective to every project while honoring the nuances that make each market unique.

Designed for Commercial Success

We understand that great branding drives more than emotion. It drives performance. Every system we create is built to increase visibility, scalability, and long-term value.

Branding agency FAQs

All your questions answered

What types of brands do you work with?
We specialize in hospitality, food and beverage, retail, and entertainment brands; helping them stand out in competitive markets and connect deeply with guests.
Can you help evolve or refresh an existing brand?
Yes. Many of our partnerships begin with a brand refresh, where we preserve core equity while repositioning for new audiences and growth opportunities.
Do your branding services integrate with design and architecture?
That’s one of our superpowers. As a multidisciplinary firm, we bridge brand strategy with interior design, architecture, and customer experience to create holistic brand worlds.

Let’s create something unforgettable

Fuelled by knowledge and imagination, we are driven by our ambition to evolve hospitality brands. 

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Questions, Projects, Ideas? Let’s Talk.